Model’s Own

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Mark Rodol the owner came to us looking for a better tech solution than was in place with a large 3PL; they needed a more ambitious and user friendly relationship to support future plans.

Model’s Own were growing very fast across multiple sales channels and the solution in place just couldn’t offer the diverse integrations needed to support sales. A further complication was that date and batch control was necessary and that product arrived in boxes of 36’s but were packed in 3’s and the selling unit could be any combination including singles.

The Synergy Retail Support warehouse management system RedPrairie was able to cope with these issues across all channels and a successful OnBoarding was completed.

In November 2014 Fawaz Alhokair & Co, one of the world’s largest retail conglomerates, acquired Models Own. Alhokair is the largest retailer in the Middle East and Central Asia and owns over 2,000 stores in 18 Countries. It operates more than 70 leading brands including Gap, Marks & Spencer, Banana Republic, Zara, Monsoon and Superdry.

Alongside a strong presence in the Middle East, it has stores in the US and Eastern Europe and holds rights to Philip Green’s Arcadia brands including Top Shop and Miss Selfridge. It opens, on average, a new store every 18 hours somewhere in the world, so we could not wish for a stronger partner to develop Models Own.

For more information please see As you can imagine, such ambitious plans require the collaboration and continued partnership of our staff and suppliers. This really is a fantastic opportunity for all of you who have supported us through our meteoric rise during our relative short history!

We intend to discuss our plans more specifically with you over coming weeks so please bear with us as we take in the implications of the road ahead! We very much look forward to supporting and growing with Models Own massive expansion plans over the next years.

Model's Own Logo - Synergy Retail Support Limited
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